TOP 25 MARKETING & MEDIA PLAN

17000 Aspen leaf Drive, bowie, md 20716

Client:  Cicely lamothe

Marketing/Media Activity and Implementation Dates

1.    October 1:   Home staging delivery, installation and design

2.   October 2:  Complete 30-Professional HD Photos for best web position and exposure

3.   October 2:  Lights, Camera, Action! Immersive Virtual Reality 3D Tour captured 

4.   October 2:  Place “For Sale” signage

5.   October 2:  Lockbox placed on property

6.   October 4:  Post Card Invitations in-home "Neighbor-Only Happy Hour Soiree" (377 neighbors)

7.    October 4:  Home is listed "LIVE" on MLS and aggregated to over 200 national websites

8.   October 4:  Produce & Place customized printed brochures for in-house visitations

9.   October 4:  Translate the property listing into 19 different languages

10.   October 4: Create custom Global Luxury Showcase (translates into 19 different languages)

11.    October 4:  List property on our ProxioPro Global Networking Platform (over 600,000 agents)

12.   October 4: List property on our ListHub Global Marketing Platform

13.   October 4: Launch customized property website for Immersive 3-D Virtual Reality Tour

14.   October 4:  Showcase property on NGageProperties.com

15.   October 4: Showcase property on NGage Properties Group Facebook page

16.   October 4: List on Keller Williams Luxury Homes International Platform

17.   October 4: Host an Invitation-Only Luxury Home Soiree (neighbors only)

18.   October 4:  Release "Just Listed" Email to NPG database of >650 people

19.   October 4: Identify and market to the most qualified affluent, high net worth individuals

20.  October 4: Precision targeting based on geography, wealth and lifestyle attributes

21.   October 4: ***Home officially open for agent showings***

22. October 4: Release highly targeted local and national email campaign to luxury agents - local

23.  October 4: Release highly targeted global email campaign to luxury agents - worldwide

24.  October 7: Place Open House signs and attention-seeking place balloons

25.  October 7: Host public Open House

 

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